The Okeechobee County Economic Development Corporation (OCEDC) is pleased to announce the appointment of Alex Tijerina as the new Director of Existing Industry. With a Bachelor of Arts in Business Administration and Marketing, coupled with her extensive portfolio highlighting a variety of industry skills including hospitality, property management, event coordination, marketing in commercial real estate, commercial architectural and interior design, Alex brings a wealth of knowledge and experience to further enhance the Corporation's Business Retention and Expansion (BRE) program.
Alex joins the OCEDC team with a strong track record in non-profit development, having successfully spearheaded initiatives like Touch-A-Truck, a beloved community event since 2014. Her expertise in this field will serve as an asset in fostering strategic partnerships with local businesses, nurturing existing industry relationships, and identifying opportunities for expansion.
In addition to her professional accomplishments, Alex is also a seasoned entrepreneur, having successfully owned and operated multiple small businesses. This firsthand experience and passion for her community gives her an intimate understanding of the intricacies of running a business, and she is eager to leverage this knowledge to support the local business community.
As the Director of Existing Industry, Alex will play a pivotal role in OCEDC's efforts to enhance the BRE program. She will work closely with existing businesses to understand their needs, identify growth opportunities, and provide tailored resources and support. By fostering strong relationships and implementing targeted strategies, she will contribute to the continued success and growth of Okeechobee's economy.
"We are thrilled to welcome Alex to the Corporation," said Kaylee King, President at OCEDC. "Her diverse background, welcoming personality, and personal investment in the community will help aid us in enhancing what we already know and love about Okeechobee. We are confident that her expertise will greatly enhance our Business Retention and Expansion program, allowing us to better serve our existing industries and foster a thriving business community.”
About Okeechobee County Economic Development Corporation
The Okeechobee County Economic Development Corporation (OCEDC) is a leading organization dedicated to promoting economic growth and prosperity in the Okeechobee region. By fostering strategic partnerships, providing resources, and implementing targeted initiatives, OCEDC works to attract new businesses, support existing industries, and create a favorable business climate that drives sustained economic development.